ITEM 3.4 Social Media Policy,10
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DEPARTMENT INFORMATION
Request for
City Council Action
ORIGINATING DEPARTMENT
REQUESTOR:
MEETING DATE:
Administration
City Clerk Loff
April 22, 2019
PRESENTER(s)
REVIEWED BY:
ITEM #:
Consent
City Administrator/Finance Director Flaherty
City Attorney MacArthur
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MEETS:
THE CITY OF OTSEGO:
X
Is a strong organization that is committed to leading the community through innovative
communication.
No
Has proactively expanded infrastructure to responsibly provide core services.
BACKGROUND/J USTI FI CATI O N:
Is committed to delivery of quality emergency service responsive to community needs and
expectations in a cost-effective manner.
SUPPORTING DOCUMENTS ATTACHED:
Is a social community with diverse housing, service options, and employment opportunities.
Is a distinctive, connected community known for its beauty and natural surroundings.
AGENDA ITEM DETAILS
RECOMMENDATION:
City staff recommends adoption of the attached Social Media Policy.
ARE YOU SEEKING APPROVAL OF A CONTRACT?
IS A PUBLIC HEARING REQUIRED?
No
I No
BACKGROUND/J USTI FI CATI O N:
The City currently does not have a formal policy for its social media sites. The City Clerk has drafted the
attached policy outlining expectations. The City's intent is to promote effective communication and
maintain a respectful dialogue. Having a policy in place will help with moderating social media content.
The policy also outlines response times and that the site is not monitored on the weekend or after hours.
The Administrative Subcommittee reviewed the policy at the April 8 meeting and recommended the policy
be placed on an upcoming consent agenda for approval.
SUPPORTING DOCUMENTS ATTACHED:
• Social Media Policy (DRAFT)
POSSIBLE MOTION
PLEASE WORD MOTION AS YOU WOULD LIKE ITTO APPEAR IN THE MINUTES:
Motion to adopt the attached Social Media Policy.
BUDGET INFORMATION
FUNDING: `BUDGETED:
N/A I N/A
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CITY OF 0
Ot
MINNESOTA
SOCIAL MEDIA POLICY
ADOPTED: DRAFT — Presented for approval on April 22, 2019
The City of Otsego social media sites will be "Limited Public Forums" with the intended purpose of
serving as a mechanism for communication between City departments and the public.
Comments and Posting Regulations
The City of Otsego intends to promote effective communication and maintain a respectful dialogue on
all social media pages. City moderators use the following rules to ensure that posted comments are
constructive and suitable for all visitors, while respecting range of opinions and points of view. The City
strives to answer all questions within 24 hours during the work week. Any comments or questions
posted during the weekend will be responded to the next business day. Those posting comments must
comply with the following regulations:
• Comments and posts must be civil and may not contain slanderous, libelous, malicious, offensive,
threatening, profane, or insulting language.
• References to the personality of individuals or personal attacks will not be permitted.
• Advertising or promotional announcements are not permitted.
• Comments on city posts must be within the scope of the topic under discussion.
• Comments and posts cannot include personally identifiable information, such as address, phone
number, social security number or other sensitive information.
• Comments and posts cannot represent a person other than the one posting the comment.
• Comments and posts containing links to other web sites or pages must be relevant to the topic.
• Comments or posts cannot serve electoral campaign purposes. Political messages will not be
published.
• Participants are responsible for what they post. Comments must not breach any law,
confidentiality, or copyright.
Please note, comments and posts on the City's social networking sites do not reflect the opinion and
position of the City of Otsego, its employees or elected officials. Comments and posts by external parties
on official City of Otsego pages are not official public testimony concerning any project or program. An
opinion expressed on an Otsego social networking site is posted for discussion online and is not a
substitute for a formal statement in a public hearing process. A participant who posts comments
contrary to the terms above may be prohibited from future participation.
If you have questions or concerns that need immediate attention, please call City Hall at 763.441.4414.
In the event of an emergency, please call 9-1-1.
Data Practices and Records Retention: To the extent that any content on social media is government
data, such data are transitory communications and will not be retained.
Official City of Otsego Social Media Sites
Facebook:
Otsego City Government
Otsego Parks and Recreation
Twitter:
Otsego City Government
Otsego Parks and Recreation
Instagram:
Otsego City Government
Otsego Parks and Recreation
*Any site not included in the list is not an official City of Otsego social media site.