ITEM 1 Special meeting: Personnel Policy and Marketing Plan0
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TO: Mayor and City Council
FROM: Lori Johnson, City Administrator
DATE: March 30, 2015
SUBJECT: April 6 Special Meeting: Personnel Policy and Marketing Plan
Personnel Policy: On February 4 the Council reviewed the first draft of the revised Personnel
Policy prepared by attorney Soren Mattick. At that meeting the Council provided comments
and direction for additional changes. Attached is a revised, redlined draft of the Personnel
Policy incorporating the Council's comments. I also requested that Mr. Mattick review the
City's workplace drug policies in light of the new medical marijuana law. A copy of that policy is
also attached; although, additional revisions to address the commercial drivers will be required.
Soren Mattick will be at Monday's meeting to go through the changes in the updated version of
the policy and to get any additional input before the policy is placed on an upcoming Council
agenda for adoption.
Strategic Goal — Marketing Plan: The 2015 strategic goal of implementing a marketing plan was
discussed very briefly at a meeting in early March and tabled to this meeting to allow time for
more in-depth consideration and deliberation. The first question the Council should answer
regarding this strategic goal is: what does the Council want to achieve with the marketing plan?
What are your expectations? Who or what are you targeting with the marketing plan? Once
the desired outcome is identified, a strategy to achieve that outcome can be developed.
Without a clear objective, it will be difficult to embark on a marketing plan and even more
difficult to measure its success.